A meaningful milestone for The Pastels Shop.
We are happy to share that Sarini Zainal Abidin, founder of The Pastels Shop, has been recognized as the winner of Usahanita Digital 2026, receiving the Ikon Usahanita Digital award and a prize of RM3,000.
The recognition took place during Jelajah Wanita Berdaya Tahan Negeri Selangor 2026 Zon Gombak, held on 27 September 2026 at Pusat Konvensyen MPAJ, Taman Melawati.
More Than Just a Win
For Sarini, this achievement is more than an award. It represents another meaningful step in her journey as a digital entrepreneur.
Usahanita Digital is part of an initiative that highlights women's entrepreneurship and digital opportunities. Being part of this journey also provided an opportunity to connect, learn, and share experiences with other women entrepreneurs and the wider community.
A Journey Made Possible Together
Behind every milestone are people who make the journey meaningful — the team, customers, affiliates, partners, and everyone who continues to support The Pastels Shop.
This achievement is therefore something we are grateful to share with the community that has been part of our journey.
Looking Ahead
As The Pastels Shop continues to grow, this recognition reminds us to keep learning, embracing new opportunities and growing together.
Congratulations, Sarini, on this meaningful achievement!
We are grateful for this moment and excited for the journey ahead.
Follow The Pastels Shop for more stories and updates from our journey.